Singapore Airlines will operate a popup store from Oct. 8 to 18 at Myeongdong Shinsegae, allowing customers to experience the airline's premium services through five sensory zones.
Key points
•Singapore Airlines popup store operation
•Premium service experience through five senses
•Mileage promotion for cardholders
From October 8 to 18, Singapore Airlines will run a popup store at Myeongdong Shinsegae in Seoul, offering visitors an immersive experience of its premium services through five sensory zones. The event aims to increase customer engagement and provide a closer look at the airline's offerings.
Visitors can engage with various aspects of Singapore Airlines' brand, including its uniform, signature sounds, scents, in-flight meals, and amenities. Each zone is designed to highlight different elements of the airline’s service, allowing customers to appreciate the attention to detail that goes into each aspect of their journey.
The popup store will also feature digital experiences and interactive events. At kiosks, visitors can identify their travel personality and receive lucky messages. By visiting all five zones, participants can collect stickers for a chance to win goodies through a draw. Additionally, 'CrisFlyer Best with Shinhan Card' customers are eligible for a mileage promotion: 5000 miles for domestic or international spending of over 700,000 won by November 30, and up to 10,000 bonus miles for overseas spending of more than 300,000 won.
