Popeyes Korea, a global chicken and burger franchise, is offering free chicken sandwich sets to active-duty soldiers and career military personnel from September 30 to October 5.
Key points
•Popeyes Korea offers free chicken sandwich sets to military personnel
•Active-duty soldiers and career military personnel are eligible participants
•Company showcases aggressive marketing strategy with various promotions
For the occasion of National Army Day, Popeyes Korea will provide free chicken sandwich sets—consisting of Classic or Spicy, K-Jun, and a Coke—to active-duty soldiers and career military personnel. Participants only need to present proof of their military status to take part in the event.
Popeyes Korea is conducting this initiative to express gratitude and support for those serving in defense. During the event period, visiting military personnel can enjoy these benefits through a quick and simple process.
In line with its aggressive marketing strategy, Popeyes Korea has recently launched various 1+1 promotion campaigns aimed at expanding customer touchpoints during the high-cost-of-living era.